SMS Marketing

Get your Message out there, Fast!…

Looking for help? Get in touch with us

Get your Message out there, Fast!

Webwizz offers a SMS Marketing service to South African business. With nearly a mobile phone per person in South Africa, there is not a more effective way to reach any target market LSM than through SMS Marketing or text message based mobile advertising. Webwizz, will gladly assist and guide you to ensure that your marketing campaign is an SMS advertising success. Please Contact Us for a price-based solution.

South Africa has a robust and strict regulatory environment for SMS marketing messaging. Several laws provide a framework for the mobile messaging industry regulations, which define commercial electronic communications sent via SMS messaging and enforce consumer protection and the protection of personal data.

What You must Know and Remember about SMS Marketing

The Electronic Communications and Transactions Act, 2002 (ECTA) along with the Consumer Protection Act, 2008 (CPA) and the Protection of Personal Information Act, 2013 (POPIA) all regulate electronic marketing, including SMS marketing messaging, defining how consent to receive direct marketing is obtained and how a consumer can opt-out from receiving marketing messages. POPIA requires an opt-in regime to receive SMS marketing. In addition, the Independent Communications Authority of South Africa (ICASA) has published regulations on premium rated services (PRS) in 2017, covering rules for the sending of an SMS message to long codes or short codes, where the charge is higher than the standard rate.

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